Hello, I'm Julia
I’m a Product Designer finishing an MA in Interaction Design at SETU. I like working on products that have a lot going on beneath the surface - the kind where good design depends on understanding how people think, what they notice, and where things start to become confusing.
My work covers research, interaction design, UI, prototyping and testing. I’ve worked on everything from onboarding and real client projects to AI-powered features.
Hello, I'm Julia
I’m a Product Designer finishing an MA in Interaction Design at SETU. I like working on products that have a lot going on beneath the surface - the kind where good design depends on understanding how people think, what they notice, and where things start to become confusing.
My work covers research, interaction design, UI, prototyping and testing. I’ve worked on everything from onboarding and real client projects to AI-powered features.
Hello, I'm Julia
I’m a Product Designer finishing an MA in Interaction Design at SETU. I like working on products that have a lot going on beneath the surface - the kind where good design depends on understanding how people think, what they notice, and where things start to become confusing.
My work covers research, interaction design, UI, prototyping and testing. I’ve worked on everything from onboarding and real client projects to AI-powered features.
My journey to UX
From fine art to
product design
Four years of critique taught me
to develop ideas, defend them
and keep questioning them. I still
design that way.
How I work
Understand first,
then design
User research and insight
development
Interviews, synthesis and
identifying real user needs,
using methods like affinity
mapping and qualitative
analysis.
Interviews
Affinity mapping
UX strategy and problem
framing
Defining problems, creating
personas and POV
statements, and turning
research into clear, user-
focused opportunities.
Personas
POV statements
Interaction and interface
design
Intuitive user flows,
wireframes and high-fidelity
interfaces that put clarity,
accessibility and usability
first.
Wireframes
Prototyping
My toolkit
What I use,
and what for
Understand
Turning conversations into clear
problems.
Miro
Tagging interview
transcripts and pulling
out themes.
Dovetail
Affinity mapping,
journey maps and
workshops with clients.
Design
Shaping flows, interfaces and
prototypes.
Figma
Wireframes, design
systems and
prototypes.
Framer
Building and publishing
my portfolio as a live,
responsive site.
Accelerate
Thinking partners, always checked
by me.
Claude
Synthesising research,
tightening writing and
prototyping in code.
ChatGPT
Brainstorming ideas
and stress-testing my
reasoning.
Beyond design
A few things
about me
Gaming
RPGs, souls-likes, indie
and co-op games,
mostly.
Reading
Fantasy fiction is my
favourite genre, with a
few classics too.
Sketching
It's what inspired the
little character on this
site. And yes, that
character is me.
Collecting
Figures of prehistoric reptiles, with a growing collection at my desk.
My journey to UX
From fine art to
product design
Four years of critique taught me to develop ideas, defend them and
keep questioning them. I still design that way.
How I work
Understand first, then design
User research and insight development
Interviews, synthesis and identifying real user needs, using
methods like affinity mapping and qualitative analysis.
Interviews
Affinity mapping
UX strategy and problem framing
Defining problems, creating personas and POV statements,
and turning research into clear, user-focused opportunities.
Personas
POV statements
Interaction and interface design
Intuitive user flows, wireframes and high-fidelity interfaces
that put clarity, accessibility and usability first.
Wireframes
Prototyping
My toolkit
What I use, and what for
Understand
Turning conversations into clear problems.
Miro
Tagging interview transcripts and pulling out themes.
Dovetail
Affinity mapping, journey maps and workshops with
clients.
Design
Shaping flows, interfaces and prototypes.
Figma
Wireframes, design systems and prototypes.
Framer
Building and publishing my portfolio as a live, responsive
site.
Accelerate
Thinking partners, always checked by me.
Claude
Synthesising research, tightening writing and
prototyping in code.
ChatGPT
Brainstorming ideas and stress-testing my reasoning.
ChatGPT
Brainstorming ideas and stress-testing my reasoning.
ChatGPT
Brainstorming ideas and stress-testing my reasoning.
Beyond design
A few things about me
Gaming
RPGs, souls-likes, indie and co-op games, mostly.
Reading
Fantasy fiction is my favourite genre, with a few
classics too.
Sketching
It's what inspired the little character on this site. And
yes, that character is me.
Collecting
Figures of prehistoric reptiles, with a growing collection at my desk.
My journey to UX
From fine art to product design
Four years of critique taught me to develop ideas, defend them and keep questioning them. I still design that way.
How I work
Understand first, then design
User research and insight development
Interviews, synthesis and
identifying real user needs, using methods like affinity mapping and qualitative analysis.
Interviews
Affinity mapping
UX strategy and problem framing
Defining problems, creating
personas and POV
statements, and turning
research into clear, user-
focused opportunities.
Personas
POV statements
Interaction and interface
design
Intuitive user flows,
wireframes and high-fidelity interfaces that put clarity, accessibility and usability first.
Wireframes
Prototyping
My toolkit
What I use, and what for
Understand
Turning conversations into clear
problems.
Miro
Tagging interview
transcripts and pulling
out themes.
Dovetail
Affinity mapping,
journey maps and
workshops with clients.
Design
Shaping flows, interfaces and prototypes.
Figma
Wireframes, design
systems and
prototypes.
Framer
Building and publishing
my portfolio as a live,
responsive site.
Accelerate
Thinking partners, always checked
by me.
Claude
Synthesising research,
tightening writing and
prototyping in code.
ChatGPT
Brainstorming ideas
and stress-testing my
reasoning.
Beyond design
A few things about me
Gaming
RPGs, souls-likes, indie and co-op
games, mostly.
Reading
Fantasy fiction is my favourite genre, with a few classics too.
Sketching
It's what inspired the little character on
this site. And yes, that character is me.
Collecting
Figures of prehistoric reptiles, with a growing collection at my desk.
Meet Snoopy!
Meet Snoopy!
Interested? Drop
me a message!
Open to conversations
about product design roles
and projects.
Interested? Drop me a message!
Open to conversations about product design roles and projects.
Interested? Drop me a message!
Open to conversations about product design roles and projects.